Romanian affiliate advertising provider 2Performant gets Profitshare, companions along with eMAG manager

.2Performant, a Romanian technology and also associate advertising and marketing options firm, introduced on Monday, September 9, at the Bucharest Stock Exchange, that it wants to obtain the Profitshare affiliate networks in Romania and also Bulgaria coming from Transformation Advertising. At the same time, Dante International, the proprietor of eMAG, will certainly become an investor in 2Performant.On September 6, 2Performant’s Panel of Directors ended a preliminary contract to acquire the Profitshare.ro as well as Profitshare.bg associate systems owned by Sale Marketing S.R.L. and also Transformation Advertising EOOD.

The arrangement summarizes the principles of the deal and also is actually certainly not officially binding, corresponding to the company push pointed out through Economedia.The procedure entails the transfer of the Profitshare service lines coming from Transformation Marketing S.R.L. and Transformation Advertising And Marketing EOOD (as sellers) to 2Performant (as the shopper). Dante International S.A.

(majority shareholder of Sale Advertising and marketing S.R.L.) will certainly belong to your business transactions arrangement as a guarantor.” As soon as the Profitshare purchase is accomplished, our team will definitely extend our existing ability and transform our customer collection in both Romania and Bulgaria. Our company still have a few important steps to accomplish, yet I am actually certain that the teams involved in the deal on both edges will definitely handle to finish all of them successfully. We will declare our post-acquisition plannings after settling the acquisition according to the final agreement,” mentioned Dorin Boerescu, Chief Executive Officer and also Co-Founder of 2Performant Network.The deal rate is RON 4.3 million, as well as will be actually spent 55% in money and also forty five% in 2Performant shares via a financing rise..” 2Performant is actually a young as well as compelling firm with market values that reverberate along with us.

We anticipate that, after the deal is wrapped up, the Profitshare organization mixed along with 2Performant will supply better worth to its customers,” said Tudor Manea, General Supervisor of Dante International SA.2Performant additionally notes that numerous measures remain to finish and finalize the deal, such as the prosperous fulfillment of the due persistance analysis through 2Performant.Profitshare was actually introduced in 2012 and currently possesses a profile of 250 associate plans (consisting of the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Photograph resource: the company).